Could PlacePop be Your Loyalty Program?
Posted on 31. Jul, 2010 by JP in Ideas, Offline Marketing Tips
PlacePop is a new iPhone app that is looking to make loyalty programs available to any small business.
For example, my favourite coffee place – the Metung Galley – give me a "Coffee Card" where I get a free coffee every 6 times.
Keep Cool with Hot Customers
Posted on 05. Dec, 2009 by JP in Offline Marketing Tips
We have all had situations where customers have got angry with us.
Sometimes it might be justified, in most cases, it is not (we hope!).
I’m sorry – but I’m not in the category of believing “the customer is always right” – because in my experience, that is not the case!!
You DON’T want Satisfied Customers
Posted on 05. Dec, 2009 by JP in Offline Marketing Tips
Talk to many business people about how they approach customer service and the majority of them will say that they are aiming to have satisfied customers.
No! You don’t want that….
